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Hair Mascara, Water-Based Foundation and Lactic Acid Serum Top of Mind for Beauty Consumers: Spate

Beauty enthusiasts are looking to mascara to cover grays and tame flyaways, lactic acid serum to improve skin texture and water-based foundation.

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By: Lianna Albrizio

Associate Editor

Consumers are keen on mascara as a quick approach to touch up their roots, the power of lactic acid serum to improve skin texture, and water-based foundation for those with sensitive and oily skin. New York City-based market research firm Spate gives Happi all the details on the latest in beauty trends.  Hair Mascara Beauty trends come and go, and right now we are in the midst of an early aughts renaissance. The latest product to experience a rebirth? Hair mascara, of course. For the new...

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